Paola Colmenares
Colmenares Group & Melboss, Director - Melboss MUSIC PARTNERSHIPS DIRECTOR - LATAM
Senior executive specializing in music business, business development, entertainment and intellectual property. Entrepreneur and businesswoman by nature. Manager specializing in the creative, cultural and entertainment industries, with extensive experience in the development and business intelligence of transmedia content in Spanish and Latin American at a global level.
Specialized in the design and implementation of strategies, testing of business models, development of new markets, products, loyalty strategies and customer service; relations with private and public strategic partners, negotiation/drafting of contracts and licenses, commercialization and exploitation of catalogs and intangible assets, management of copyrights and royalties.
Power player with high social conscience, 100% believer in the development of the creative and cultural industries sector, focused on creating value for entertainment, music industry & Music Ecosystems.
Always on the side of the #LosInvisiblesDeLaMusica Founder & CEO @colmenaresgroup.
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