Network of representatives

Network of Latin American representatives

Taking advantage of our internationalization drive, BIME PRO has established a Network of Latin American Representatives from Argentina, Brazil, Chile, Colombia, Mexico, Peru and Venezuela. A group of industry professionals: journalists, cultural managers, managers, promoters … who will serve as a bridge between both axes of the Atlantic, promoting new business opportunities for the music sector.

MEXICO (North)

Ulises Sanher.
Equal Music Director

Cultural manager; promoter; editor in chief of Music Beyond Music; lecturer at music fairs such as Canadian Music Week, Circulart, FIMPRO, MUPA, BIME, Rio Music Buzz, and FME; University of Valencia music management master class lecturer; and member of the Latin American Association of Music Managers (Territorial Adviser for Mexico 2016-2018)


Creator of UpssShot, programmer and co-founder of Paix Fest, co-founder of the Semillas Naranja Program, CEO of Arepa Music, and creator of CRM Contact Music Industry. Otto has experience as a cultural programmer, lecturer, and buyer/moderator at over 20 music fairs such as Womex, Fimpro, Mica, Fimven, Bomm, Circulart, BIME, and Grammys. He’s a member of various associations including ADIMI, Grammys, and MMF LATAM.


Pepita García-Miró. Cernícalo Producciones.

Cultural manager and director of Cernícalo Producciones and Musicandes Asociación Cultural, companies created with the purpose of promoting popular, traditional and ethnic music of Peru and the world. Creator of the concept, direction and production of the Festival Siete Mares (2012-2014 editions) and the App GIRAMOS Pepita works to improve the conditions of the music sector in her country and to spread her music. She is also a singer, composer and leader of the group Encantos Andinos. She is a member of the cultural networks ADIMI, MMF LATAM and CCLA.


Claudia Pereira. Claudia Pereira Production.

Artistic developer, manager, booker and international curator. She is the founder of the FUEGO Agency, dedicated to the development of artists through international circulation, as well as music industry projects, generating alliances and networks between Europe, Canada and Latin America. She is the international director of MUSAP, an organization that makes Chilean music visible, in addition to being the curator of the CHEC Music Industry Pavilion, a meeting organized by the Creative Economy Secretariat of the Chilean Ministry of Arts and Heritage.


Eduardo Sempé. Rock y Reggae Producciones.

Argentine promoter and manager, entrepreneur, cultural manager, creator and producer of different musical projects, such as cycles, tours, parties (Fiestas Clandestinas, D-Lirante, Magica, Mojito Fest) and festivals (B.A. Rock, Zona Rock, Buenos Aires Roots among others). Co-founder and former President of the Latin American Association of Music Managers, ACMMA Director. Director of Rock y Reggae Producciones (Venue Management, Management Agency, Record Label, Concert and Tour Promoter) and currently developing the project Pica Pica, an international Booking Agency focused on Latin America.


Felipe França Gonzalez. Difusa Fronteira

Director and founder of Difusa Fronteira – Núcleo de Integración Cultural Brasil América Latina, which since 2006 carries out the circulation of music projects, theater, dance, workshops and urban interventions of Latin artistic groups on Brazilian soil and of Brazilian groups in other countries of America Latin. Manager of bands like Francisco el Hombre, Felipe is in charge of booking the band Beleia, director of the Festival Mucho! and curator of the Fest Contrapedal (both in São Paulo). He is also a partner in the production company Arueira Expresiones Brasileñas.


Lalo Rojas. Caballeros.

Lalo Rojas is the founder of Caballeros. Based in Mexico City, Caballeros is a platform dedicated to the comprehensive development of projects focused on music. This development is divided into four branches: management, booking, press, sale of merch and promoter of shows.