Carolina Daza
Cardenas Marketing Network, Head of Live Entertainment
Carolina Daza is the Head of Live Entertainment at Cárdenas Marketing Network (CMN), a leading Latin live entertainment company in the U.S. With a strong background in business and a passion for live events, she has played a key role in expanding CMN’s reach and success in the industry.
In April 2024, Daza was recognized as one of Billboard’s Latin Women in Music, an honor celebrating her impact on Latin entertainment. Under her leadership, CMN has achieved record-breaking revenues, producing highly successful tours for global Latin superstars like Luis Miguel and Aventura in Latin America.
Her strategic vision and leadership continue to drive CMN’s growth, solidifying its reputation as a powerhouse in live entertainment. Daza holds a Bachelor’s degree in Business Administration from Santiago de Cali University and an MBA from DeVry University, bringing a strong business acumen to her role.
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