BIME Pro Main Programme
08-05-2024 13:25 : 14:05Forward thinking: Partnerships and protection strategies in the promotion of music events
Partners colaboradores:
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In the dynamic and competitive landscape of music event promotion, every challenge becomes an opportunity to learn and evolve. This is the inspiring story of Forward Music, a leading music event promoter who, after facing a devastating cancellation due to the unexpected no-show of the main artist, discovered in MatErh, their insurance broker, a trusted ally with whom, together with a leading insurer, they started a new phase and strategic partnership.