Alejandra Olea

Currently Managing Director, Americas of Believe, one of the world’s leading digital music companies. She has become a force to be reckoned with in the Latin music ecosystem, being one of the rare women running regional operations for a global music company. Throughout her career, Olea has been committed to putting Latin American creativity on the global map. As such, before joining Believe in 2020, Olea was the General Manager for Stingray Music, the largest independent media company in Canada where she oversaw all operations and management of the Latin American region. This brought growth and brand equity for the company. She was also the Vice President of Integrated Sales at BBC Worldwide Latin America & US Hispanic, responsible for channel distribution, program and format sales. Prior to that, Olea held posts at DIRECTV Latin America as a Regional Director, as well as management positions in sales at Sony Pictures Television Latin America and Tepuy/Telumundo International. She has also consulted for Deezer and Naim Media. Olea graduated from the School of Foreign Services at Georgetown University. In 2019, she returned to academia to focus on a specialization on data analytics, graduating from the Harvard Business Analytics Program (HBAP) before joining Believe.