Diálogos: Sergio Pabón

In this episode of Diálogos, we talk to Sergio Pabón, co-founder of Páramo Presenta and director of the Estéreo Picnic and Cordillera festivals. Drawing on his experience as a programmer, Sergio walks us through how a lineup is created, the importance of trust with artists and managers, and why passion remains the driving force behind major music festivals. 
He also reflects on the evolution of the music industry in Colombia and Latin America over the last decades, the expansion of the live music scene, and the role of festivals as platforms for emerging talent. The conversation dives into topics such as diversity, bold curatorial decisions, and the importance of building unique experiences for audiences. 
This conversation offers an insightful look at festival programming from both a personal and professional perspective. It’s a chance to better understand the challenges of live music, the balance between artistic and commercial goals, and the value of shaping festivals as cultural spaces with a strong identity.