Conversations: Cynthia Flores, Albina Cabrera e Itzel González

What began as a casual conversation at BIME 2021 turned into one of the most inspiring collaborations in the Latin alternative music industry. Cynthia Flores, Albina Cabrera, and Itzel González are three professionals with complementary paths who decided to join forces to build new platforms, elevate emerging voices, and promote a more inclusive and diverse ecosystem. From their respective fields —communication, curation, and production— they are driving projects that cross borders and amplify the musical identity of the Global South. 
This episode highlights the power of community as a force for transformation within the music industry. The collaboration between these leaders shows how genuine connections, rooted in active listening and mutual respect, can lead to initiatives with real and lasting impact. Through efforts like Sonido Live México and their work with Vive Latino, independent artists have found ways to reach global audiences, access new markets, and build networks that strengthen cultural ties between Latin America and Spain. 
The story of Cynthia, Albina, and Itzel shows how sustained collaboration between professionals can spark deep changes in the way we discover, share, and value music. This conversation invites us to see alliances not just as programming strategies, but as tools to build a more connected, supportive, and committed industry for emerging talent. 

Information

Areas of the music industry: Record labels

Publishing date: 5/12/2025
Format:
Video
Content type:
Dialogues
BIME:
PRO
Dimension:
Conexions

Associated event

BIME BILBAO 2024