I hold a degree in Technical Computer Engineering from the Universitat Politècnica de Catalunya (UPC) and a degree in Market Research and Techniques from the Universitat Oberta de Catalunya (UOC), a combination that allows me to move comfortably between technology and business.
I spent over 12 years as part of the Sónar team in Barcelona. I started in the communications department and later took charge of the technology area, where I led the systems that make an event of this scale possible, from day-to-day operations to the audience experience.
For the past year, I have been working as Cashless Product Manager at Fever. I’m responsible for defining and developing cashless and access solutions for events and festivals, bringing the perspective of someone who knows firsthand how the business works.
