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BIME Bilbao
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closeThis talk explores how generative artificial intelligence is transforming the way we understand creativity, placing it within the relationship between humans, technology, and cultural production. From classical ideas of creation as an absolute origin to contemporary forms of recombination and algorithmic generation, it proposes that creativity does not disappear—it shifts and takes on new meanings.
This shift raises questions about authorship, technological dependence, cultural diversity, and the concentration of power within the systems that mediate creative production.
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