Dialogues

Diálogos: Jon Icazuriaga

In this conversation within the BIME community, Amaia Santana interviews Jon Icazuriaga, editor of the Manual of the Music Industry: From Passion to Profession. They dive into theorigins and development of this essential work that brings structure, clarity, and academicrigor to a sector traditionally shaped by self-taught professionals. Jon discusses the challenge of coordinating such an extensive project, the growing role oftechnology and artificial intelligence in the industry’s evolution, and the significance ofmusic’s economic and cultural impact as a force of soft power. He also breaks down themanual’s structure, organized into six major sections that explore everything from theartist’s role to recorded music, publishing, and live performance. A necessary reflection on the present and future of the music industry, its professionalization, and the symbolic and social value it generates.